Jakarta, Seluar.ID – TikTok’s short video sharing platform is one of the most popular applications and attracts a lot of attention.
Based on Sensor Tower data, the number of TikTok downloads reached two billion through the Google Play Store and Apple App Store. That number includes Douyin, TikTok’s sibling who specializes in serving the Chinese market.
TikTok’s new record was reached just five months after reaching 1.5 billion downloads. Especially in the first quarter of 2020, the application, which was founded by Zhang Yiming in September 2016, was downloaded 315 million times.
This application even notes an increase in the number of users in Indonesia during the Covid-19 pandemic.
Angga Anugrah Putra, Head of Content and User Operations for TikTok Indonesia, said the short video platform was 20 percent busier than usual.
For this achievement, Selular voted TikTok “Best Social Media” at the Selular Award 2020.
The award was also based on the popularity of the application based on a survey conducted by Cellular.
No less than 57% of the respondents made TikTok their favorite and most used social media application.
Other social media applications nominated for this award are Likee, Snapchat and also Tinder.
Based on the panelists’ assessment, TikTok is believed to have a creative, educational and positive campaign program, especially during the pandemic.